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Episode 069: The one about creating dream-come-true experiences

  • Dean & Joe share an intimate moment
  • They talk about their remarkable experience on Saturday night
    (it’s not what you think)
  • Spending money in all the wrong places
  • Having a vision for what the experience could be
  • Looking for ways to surprise and delight
  • Plus some ‘dream come true’ homework for you

Links mentioned in this episode:

Video

Hans Brinker Budget Hotel Eco-Tour

Video

Hotel Impossible on Travel Channel

Post

Batman and Robin visit Frank Lloyd Wright home in Scottsdale

Audio

Episode 068:
The one about reading minds

  • Joe talks about entering the conversation that’s happening in people’s mind
  • Dean exposes Ken Fisher’s pitch
  • Great examples of profit activator #2
  • How to figure out what’s going on in people’s head
  • Joe talks about the importance of making it about your consumer
  • Dean talks about his process
Articles

Ken Fisher Ads

Audio

Episode 067:
The one about immediate money getting ideas

  • Pricing psychology and how to raise your prices by 10%
  • Assets that everybody has that can easily be deployed
  • 3 things that are very easy to implement that can have a dramatic impact
  • How to lose 40% of your revenue and still maintain the same bottom line profit
  • Why you can’t be the low cost leader

Download MP3

Audio

Episode 066:
The one with Brendon Burchard

  • Brendon talks about learning how to market a message
  • Seeing yourself as an expert
  • People’s willingness to pay for knowledge
  • Succeeding more and demanding more
  • Raising people’s level of ambition
  • What makes great videos
  • Structuring your expertise in frameworks
  • Activating the 10 human drives that make you feel alive
Audio

Episode 065:
The one ABOUT Dean Graziosi

  • Dean and Joe give their take on last week’s episode
  • A look at how Dean is applying the 8 profit activators
  • The importance of marketing stamina
  • Practicing what you preach
  • How Dean’s advice translates to your business

Download MP3 | Transcript

Audio

Episode 064:
The one with Dean Graziosi

  • Dean and Joe get Dean to break down his success formula
  • Dean talks about marketing stamina and being committed
  • How Dean camps out inside the mind of his prospect
  • PLUS: Who Dean keeps in mind as he’s creating marketing systems