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Episode #263
Telling Your Story and Finding Your Stage
In this episode Joe Polish invites friend, speaker, and New York Times Bestselling Author Sean Stephenson onto the I Love Marketing Podcast to share strategies for greater influence, how to create a movement online, and illustrate how anyone can build a profitable speaking career.
Here’s a glance at what you’ll learn in this episode:
- Sean reveals two big secrets of impactful, profitable speakers
- The right way to use storytelling to captivate any audience
- Sean’s “SAP” Speaking Formula: A simple 3-part method for putting together an entire speech
- Afraid of speaking? Sean shares his ‘mirror strategy’ for transforming fear into confidence
- What all great leaders in history have in common and how YOU can become a powerful leader
- How to build a six-figure speaking income and make at least $10,000 per speech
- Introduction from Joe [00:40]
- Sean’s greatest accomplishment? Being a member of Genius Network [01:40]
- Why Sean sucked as a speaker and why other people suck [02:25]
- Robotic behavior is DEATH for you as a public speaker [02:35]
- As a speaker, don’t be concerned with YOUR agenda (what you can do instead) [03:23]
- When you’re bad, it’s because you’re in your head and not in your flow [03:44]
- When you speak, you want to attract or repel [04:50]
- Storytelling is essential for good speaking and creating a compelling message [06:37]
- Great speakers have bridge moments and captivate [07:45]
- Activate the imagination of your audience [08:54]
- Public speaking ISN’T improv…you’re not ad-libing. There’s a formula and a model you’re following [10:38]
- Speaking is like surfing…If you can see the wave coming [12:55]
- Too many people try to get into speaking to SELL [15:30]
- Being ethical is not enough to make a successful business [16:00]
- The first seminar Joe did, was a nerve-wracking experience [16:39]
- The only difference between a leader and a follower is–can you push through your pain? [21:30]
- No one gets through life and business unscathed [22:15]
- When you come from a place of service, nerves disappear [22:50]
- You can get PAID for things you NEVER thought people would pay you for [25:15]
- Rethink what you can and can’t do [26:55]
- Sean shares his formula for speeches [27:10]
- Stories
- Activities
- Points
- Everyone is skilled at SOMETHING [30:14]
- How to handle someone who is petrified to get on stage [32:22]
- Your audience needs you more than you need them [38:20]
- The great speakers of history can really move a crowd and that’s what makes them leaders [41:40]
- Don’t just dabble, GO FOR IT [42:44]
- To be the best, hire the best [43:50]
- Bring people VALUE [44:48]
- To stay top-of-mind in someone’s life–provide CONSTANT value [45:30]
- Find the people with access to influencers [46:20]
- The quickest way to lose in life is to keep score [49:08]
- If you want to be popular, if you want to build a big following, start TEACHING people how to do something [51:25]
- There’s no right or wrong way to do something, there are simply successful models and unsuccessful models [54:08]
- www.10kspeeches.com [55:35]
- Small, little transformations over TIME lead to large, sweeping transformations [57:30]
- The brain deletes pain in order so we can do things again and GET better [59:40]
- Why are you speaking? Are you doing it because of the money or because you have a burning message to share? [01:00:50]
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