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Episode #258

Meetings Suck, Double Double, and Leadership

Interview with Cameron Herold

In this episode Joe Polish interviews Cameron Herold, author of Meetings Suck, the founder of the COO Alliance and the man behind 1-800-GOT-JUNK. Unlike a lot of his modern contemporaries, Cameron believes that meetings aren’t just important, they’re integral to the success of any company, in any industry. Meetings only lose their value when they’re not properly executed. During today’s interview, listen as Joe and Cameron discuss the readily repeatable formula to the successful meeting. A formula that can be used to get people, money, and ideas optimally aligned for maximum benefit.

Here’s a glance at what you’ll learn from Cameron in this episode:  

  • Why Cameron wrote his book “Meetings Suck: Turning One Of The Most Loathed Elements Of Business Into One Of The Most Valuable”
  • Good Meeting, Bad Meeting: 8 easy to spot differences between good and bad meetings
  • The perfect time of day to run meetings is _____ a.m. and _____ p.m. Here’s why…
  • World Class Meetings 101: Strategies for running meetings as great as some of the best companies in the world like General Electric, Starbucks, and more…
  • The “5 Minute Buffer” rule that makes every meeting more functional
  • Cameron lays out his step-by-step system you can use for turning any meeting into a high leverage, high value company activity
  • One of the best ways to enhance company culture, quickly get your team on the same page and get more done in your business
  • The RIGHT way to set a meeting agenda and the exact steps to take when a meeting gets derailed
  • How to know whether you should have an in-person meeting or a virtual meeting
  • Lessons from Sprint to Middle East Monarchies: Cameron shares how his clients have transformed their meetings
  • The 4 Types of Meetings: What they are, how they work and how to run each of them
  • How to decide who should be in what meetings and the Personality Profiles every leader should know about
  • The “Post It Note Exercise” you can use to generate breakthrough ideas from your team members
  • How to set up your meetings for success, create accountability and have the most effective meetings possible
  • 3 strategies you can use during meetings to increase team engagement, clarity and commitment

  • Introduction [00:35]
  • The man behind 1-800-GOT-JUNK [01:12]
  • Meetings Suck by Cameron Herold [03:16]
  • Meetings don’t suck, the way you run them does [04:28]
  • A good meeting versus a bad meeting [05:40]
  • Without an agenda, there is no engagement or attention from the participant’s [07:25]
  • Double, Double by Cameron Herold [09:10]
  • WHAT is the PURPOSE of the meeting? [09:56]
  • How many of your employees have had a training on meetings? [16:28]
  • People need to understand it’s OK to not be invited to a meeting [20:48]
  • Ensure the most senior person in the room speaks last [22:19]
  • As a leader, your job is to grow people [22:41]
  • Without meetings, we leave ourselves open to misinformation and miscommunication [27:33]
  • If you don’t have meetings you may have problems [29:09]
  • Your meetings deeply impact your culture [30:14]
  • Selling is influence, marketing is storytelling [31:15]
  • Email (messaging) needs to be eliminated from meetings–you need people present [32:22]
  • The process of on-boarding [37:08]
  • The most challenging role in any meeting is that of the moderator [39:27]
  • How do you handle employees that just, flat-out, aren’t checked-in [43:05]
  • Any board of advisors needs to be well-rounded but deep in one area [46:12]
  • When you have strong, skilled C-level people they are enamored with learning  [49:29]
  • Who’s doing what and when [54:40]
  • A business owner doesn’t need to be in control, but they do need to be in charge [55:05]
  • Do not get stuck in the “I have to go to this meeting” mentality [59:00]
  • Just because you’ve been invited doesn’t mean you need to go [59:22]
  • Delegating versus abdicating [01:00:50]
  • If you’re not into it and it’s not your expertise, don’t do it [01:01:41]
  • The power of quick, high-impact meetings [01:03:14]
  • Virtual meetings [01:05:10]
  • A quick FaceTime is far more impactful than a quick call [01:06:45]
  • The best and worst meeting Cameron Herold has EVER had [01:07:01]
  • More often, the coaching is going to the wrong person [01:14:28]
  • How to stop people from working when they’re no longer working [01:16:19]
  • Work is addictive and all addictions are dangerous–get some hobbies and go have some f#$@ing fun [01:17:30]

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