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Episode #467

Overcoming Doubt and Succeeding In Life and Business: An Interview with Hint Water Founder Kara Goldin and Joe Polish

Kara Goldin, CEO of Hint Water, shares her fearless journey from tech executive to health beverage pioneer. Learn how she overcame industry doubts and personal fears to build a $150 million company. Get inspired by Kara’s secrets to staying undaunted and achieving your dreams.

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Here’s a glance at what you’ll learn from Kara in this episode:

  • Kara reveals her Entrepreneurial journey of growing one of the most successful brands in a HIGHLY competitive space
  • The health reasons why Kara started Hint Water (PLUS: What Kara ended up realizing about the big consumer industries)
  • The difference you NEED TO KNOW ABOUT between “healthy perception” and “healthy reality” to PROTECT your health
  • Training Your Brain To Be Addicted: How “Diet”, “Vitamin”, and “low fat” are Degrading peoples’ Health Worldwide
  • What Kara learned about success, mindset, and culture while working at Time, CNN, AOL, AND starting Hint Water
  • How Kara positions Hint Water among an “unconcerned with health and simply wanting to sell” beverage industry
  • The mindset to have during tough times so you can courageously keep moving forward and realize greater success
  • How the beverage industry creates an uphill battle for healthy alternatives and dismisses new health-focused start-ups
  • Kara discusses what she discovered while writing her new book “Undaunted” and why she decided to share her story
  • How to not let fears get in your way, overcome your self-doubts, and regain control of your health and life

Mindset and Overcoming Failure:

  • Emphasis on the importance of having the right mindset.
  • Being okay with failure and learning from it.
  • Celebrating past achievements and learning from them.
  • Belief that all experiences connect and contribute to personal growth.

Journey and Motivation:

  • Desire to share her story to inspire others.
  • Emphasis that success is achievable by anyone with determination and the right mindset.
  • Personal background and journey from tech to founding Hint.

Early Career and Hint’s Origin:

  • Kara’s initial career in tech and media.
  • Transition to entrepreneurship inspired by personal health issues caused by diet soda.
  • The realization that unsweetened flavored water could be a healthier alternative.

Challenges in the Beverage Industry:

  • Initial struggles with producing a shelf-stable product without preservatives.
  • Dismissive attitudes from industry giants.
  • Perseverance despite doubts and obstacles.

Success of Hint:

  • Growth to over $150 million in sales.
  • Unique position as a major non-alcoholic beverage company independent of large corporations.
  • Innovative direct-to-consumer model.

Writing “Undaunted”:

  • Motivation behind writing the book to share stories and inspire others.
  • Process of journaling and compiling experiences.
  • Emphasis on authenticity and learning from failures.

Health and Industry Insights:

  • Critique of the beverage industry’s impact on consumer health.
  • Insight into how Hint is made with just fruit and water, avoiding artificial additives.
  • Mention of Hint’s expansion into other products like sunscreen.

Daily Routine and Productivity:

  • Importance of hiking for daily routine and mental health.
  • Focus on achieving a few key tasks each day to avoid feeling overwhelmed.

Broader Insights and Advice:

  • Encouragement to think differently and test new ideas.
  • Importance of disrupting industry norms for better consumer health.
  • Inspirational message about the power of mindset and determination in achieving success.

Mindset and Overcoming Fear:

  • Kara emphasizes the significance of not being afraid and facing fears head-on.
  • Encourages sharing fears with the community to find ways to overcome them.
  • Stresses the importance of staying undaunted and continuing to push forward.

Journey and Motivation:

  • Kara’s motivation to inspire others through her story.
  • Her transition from the tech industry to creating Hint, Inc. due to personal health concerns related to diet soda.
  • Belief in the power of determination and the right mindset to achieve success.

Early Career and Founding Hint:

  • Kara’s career beginnings in tech and media.
  • Founding Hint as a solution to her health issues, creating unsweetened flavored water.
  • Initial challenges in producing a preservative-free product and skepticism from industry leaders.

Challenges and Success:

  • Overcoming industry skepticism and technical production challenges.
  • Hint’s growth to over $150 million in sales as an independent company.
  • Success of Hint’s direct-to-consumer sales model.

Writing “Undaunted”:

  • Inspiration and process behind writing her book.
  • Sharing authentic stories and learning from failures.
  • Positive reception and impact of the book on readers, helping them overcome obstacles.

Health and Industry Insights:

  • Critique of the beverage industry’s impact on health.
  • Hint’s commitment to using simple, natural ingredients without artificial additives.
  • Expansion of Hint into other health-related products like sunscreen.

Daily Routine and Productivity:

  • Importance of daily exercise, such as hiking, for mental and physical well-being.
  • Focus on achieving key tasks each day to maintain productivity without feeling overwhelmed.

Broader Insights and Advice:

  • Encourages thinking differently and testing new ideas.
  • Highlights the importance of disrupting industry norms to improve consumer health.
  • Inspirational message about the power of mindset and determination in achieving goals.

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