Connection, Networking and the Pursuit of Happiness | Joe Polish and Dave Will

Here’s a glance at what you’ll discover in this episode:

• Special episode overview [00:30]
• Joe and Dave kick off the interview [ 00:45]
  • Run down of Joe’s interest and ventures [00:50]
  • Name dropping Joe’s relationships [01:50]
• Triumph through adversity [02:49]
• Focus on making yourself useful to LOTS of people – [03:18]
• Money earned ethically is a by-product of value creation [03:59]
• I had to learn marketing in order to eat, to survive [05:25]
• Find meaning and you’ll find happiness [06:27]
• Nothing tastes as great as being lean feels [07:25]
• The things that will make you the happiest and most effective have nothing to do with materialism [09:25]
• At the end of the day, the person you need to be most connected with is YOU [11:30]
• The things that are the most enjoyable in life are the things that are the hardest to do [12:00]
• Necessity is the mother of invention—the most successful people create from a place of desperation [15:12]
• Don’t ever forget what it’s like to have fun [16:39]
• Treat yourself like a million-dollar race horse [18:41]
• The dangers of behavior addiction [20:00]
• He who has his health has 1,000 ambitions, he who does not only has one [21:46]
• Pain is mother nature’s way of saying “HEY! Pay attention to me!” [22:48]
• Irritated oysters make pearls [25:05]
• Transform other people’s bad news into good news and you’ll make money [26:00]
• Look for bad news and you’ll find opportunity [29:00]
• Takes resources to higher levels of productivity and you’ll win [29:34]
• Get to the true root of your problems first, only then you can start correct them [31:35]
• Sometimes the best way to complete a project is to destroy it [33:27]
• Joe as a pioneer in content marketing [34:27]
• If other people are making money in your industry then there’s nothing wrong with the industry, there’s something wrong with you [37:58]
• Don’t be one of the guys that thinks the grass is always greener [38:33]
• Learn fundamental business skills—until you have those, the industry doesn’t matter [39:05]
• You’re not entitled to anything, you need to figure out how to make it work [40:35]
• Any business problem can be solved with the right sales letter [42:03]
• Help people learn how to make a buying decision, and you’ll help them start thinking about other factors beyond price [43:05]
• Joe had more than 7K carpet cleaning businesses join his marketing company [45:49]
• Is selling evil? [48:49]
• A compelling argument is far more powerful than a compelling offer [49:09]
• Make it easy for someone to understand what you do [50:10]
• Anyone can say anything over the phone, be willing to put in in writing or on video [50:35]
• Because most people think marketing today is free, they’re lazy with their messaging and effort–don’t forget about packaging, presentation, and showmanship [51:50]
• Starting the Genius Network® [54:55]
• It’s not about what you LEARN in the Genius Network®, it’s about the connections you make [59:45]
• People and relationships create the brand, not the otherway around [1:04:15]
• Joe joined EO in 1995 [1:05:45]
• How do you deal with things when they’re not working? When you’re feeling overwhelmed? [1:06:48]
• There are going to be times when you don’t want to play anymore—but remember that feelings aren’t facts and you need to push through [1:07:46]
• Amateurs wait for inspiration, professionals do it with a headache [1:08:10]
• Don’t worry alone; talk to people, get the facts, and have a plan [1:08:45]
• Stay connected to your network [1:09:18]
• Attention is your most valuable asset [1:09:44]
• Be willing to destroy anything in your life that is not excellent [1:09:53]
• Nothing feels good in the middle…it feels good at the very start and the very end [1:10:30]
• Protect your confidence and protect your gratitude, you’ll need them both [1:12:24]