Your browser (Internet Explorer 6) is out of date. It has known security flaws and may not display all features of this and other websites. Learn how to update your browser.
X
Audio

Episode 100: The one to celebrate our 100th episode!

  • Dean and Joe celebrate 100 episodes with secret special guest
  • (Hint: It’s Brendon Burchard!)
  • Dean and Joe answer questions from email and take live calls
  • PLUS: Brendon shares his profitability standards for new campaigns…

MP3

  • Here it is…we hit 100!  

    Joe Polish

    January 21, 2013

  • Congrats on a 100 episodes guys.  So impressive.  Such good stuff.  I think you might be putting some colleges out of business soon.

    paulcolligan

    January 22, 2013

  • Well done guys!  I am loving Ilovemarketing podcast!

    Benjamin Edwards

    January 22, 2013

  • I look forward to the next 100 now :)

    Benjamin Edwards

    January 22, 2013

  • Guys, I want to purchase the DVD from the live event, the link on the right is not working for me.
    Thanks!  I love marketing!

    Benjamin Edwards

    January 22, 2013

  • Great job Dean and Joe! Good Luck!

    Nicolae

    January 22, 2013

  • 100 Episodes is fantabulous!  Sorry for my lame question.  I felt like I didn’t ask it correctly.  Afterwards I thought of another way to ask it.  When you are first starting what is a good number of post cards to send out?  I assume 10 or 20 postcards is not enough to call it a good test?  

    RK Castillo

    January 22, 2013

  • Dean and Joe – I missed the live call yesterday but was so happy to see it posted today.  Once again, you’ve hit it out of the ballpark!  This interview with Brendon and the two of you is excellent.  I Love Marketing is one of the most consistent, easy to apply, logical approaches to marketing that I’ve ever found.  Love you guys!  I download most of the calls to CD and take with me to listen to in the car.  You make me laugh and think about what I do in my business.  THANK YOU!

    Michele Webb

    January 22, 2013

  • i am about to finish listening every single episode! I am listening to the 98th right now: enjoying it much!

    I was here for the 100th ;-) it was 2 am here in Switzerland and i putted an alarm to be present… felt a bit sad when you said there was 200 participants and you got 3 on the line, i was maybe the 4th, waiting ;-) Wanted to say how much I improved all this… maybe another time ;-)

    the only one critics i have is about “volume” and sound, sometime it get pretty tricky to hear at episodes outside (or even inside)… so if you can find a way to “manage” this, you would be at 150% ;-)

    by the way, Dean is still ahead with one more point Joe! ;-)

    i still do not believe in god, but i would have say: God bless you ;-)

    Roman Bourquin

    January 23, 2013

  • RK, general rule of thumb is that if you’re mailing postcards to a list that you don’t already have a relationship with (ie a “cold list”), a response rate of one tenth of 1% is doing “well.”

    Debra Gould, Entrepreneur

    January 24, 2013

  • Joe and Dean,
    Missed you at Coach yesterday. Congrats on your 100th episode and what a perfect guest to help mark this event. Great discussion.

    Debra Gould, Entrepreneur

    January 24, 2013

  • Terrific! What a great day to celebrate! 100 episodes of pure gold and great hearts. Thank you! 

    Terry Leigh Britton

    January 25, 2013

  • Congratulations. Very nice. Keep on keepin on! 

    GarySchafer.com

    January 25, 2013

  • Awesome Awesome Awesome.. I definitely got my money’s worth! :)   Happy 100th!

    Kyle Dammann

    January 25, 2013

  • Congratulations guys and thank you for answering my question ;)

    Christoph Renk

    January 25, 2013

  • Where do you find transcripts and show notes? 

    David Harkness

    January 26, 2013

  • Congratulations on 100 episodes.   This has been such a blessing for me & my business!

    Lee Wright

    January 27, 2013

  • Oh man, that is dangerous advice. Without getting too deep into it, it mostly depends on the quality of the list and the offer: .1% may be great or it may be business killing, same with 20%. Economics of your business it substantial factor to determine a successful response measure. 

    a_ple

    January 28, 2013

  • I’m not so much wondering about response rate but how many post cards to start out with…say 200?  or 1,000?  

    RK Castillo

    January 29, 2013

  • It depends. Who are you sending to, how did you acquire the list, what is the offer. Sorry, there is no answer that suits every situation. 

    You say the list is cold but who are they, is it a compiled or response list, how old is the list, and on and on. If someone gives you an answer without asking these questions you should not take that advice.

    I haven’t listened to 100 yet so I may be missing some of your BG.

    a_ple

    January 30, 2013

  •  “Dangerous advice”? I wasn’t giving advice. I was educating him about how low response rates can be in direct mail to point out that you need to send out a pretty high quantity to have statistically relevant results.

    Debra Gould, Entrepreneur

    January 30, 2013

  •  Yes statistical significance  is really the Elephant in the room.   It’s a completely different issue from whether a particular response rate is good or bad for your business.    I’d be thinking you’d want to do 50 to 100 to work our an accurate response rate.

    Lee Wright

    January 30, 2013

  • I don’t want to argue here so I’ll just let it be. I stand behind my comment. Thanks.

    a_ple

    January 31, 2013

  • Congratulations

    Richard Wilson

    February 6, 2013

Leave a comment  

name

email

website

Submit comment