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WELCOME TO YOUR BEST SOURCE OF FREE, USEFUL & VALUABLE KNOWLEDGE ABOUT MARKETING!

Episode #255

Effective Visual Communication To Increase Conversions

Episode #255 BONUS Interview with Erik Kerr

About Erik Kerr:

Erik is co-founder of The Draw Shop, LLC, a whiteboard animation company focused on sales and marketing videos and a twenty-year veteran of marketing. His expertise in everything from marketing and sales to product development gives him a wide range of skill sets. Erik’s ability to think outside of the box leads to unique and innovative products and solutions. He has consulted for and worked with several companies in building successful sales and marketing programs. These programs have developed into multi-million dollar revenue streams for these companies.


  • Erik shares how to communicate your most important messages to your most important audience in a way that is impossible to misunderstand
  • One of the most powerful, scientifically validated ways to engage your clients (HINT: Focus on S _ _ _ _ _ EL _ I _ _ .)
  • The Psychology of Engagement: What every entrepreneur needs to understand about marketing their company and delivering solutions
  • Steps you can take to vet a production company before hiring them
  • Effective Communication Made Simple: Getting a friendly, fun, effective video created for your business that causes people to know, like and trust you
  • The quickest and easiest way to differentiate yourself from competitors
  • “We’ve never met a control we weren’t able to beat”: The Draw Shop makes a bold promise about the results they can deliver for your company
  • The Power of Clarity: A strategy you can use that increased one business owners revenue $250,000 within 90 days
  • Do THIS before, during and after you make sales if you want happy customers who refer more business to you
  • Erik talks about some of his favorite Draw Shop success stories
  • An enhancement tool your company can use to increase the production and effectiveness of your team
  • Getting into the minds of your prospects and becoming the only product or service they want to buy

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